OV9

I don't think Jonny Smith's channel name, The Late Brake Show, is all that good but I can see why he changed it - Car Pervert would inevitably turn off advertisers.

Drive Nation has changed its name, to The Intercooler. Which is similarly rubbish, perhaps a little worse. The reason given on their podcast was because they've trademarked The Intercooler but couldn't do so with Drive Nation; surely that just means they've wasted a lot of the effort of building the DN brand over the last few years.

Imagine if Evo had changed its name to 'The Side Skirt' after 30 issues...

Yes, for a bunch of people immersed in car PR and journalism, you'd think they're launching a blog in 2005.

So It takes hot stuff and makes it colder before being used.

I fear they are doing exactly that.

Dave!

I dont mind the Johnny smith one - its infinitely better than carperv. The drivenation one is wank.

scotta wrote: ↑Thu Mar 04, 2021 3:48 pm The drivenation one is wank.

Agreed. There's got to be a bigger story behind it surely as it's so awful

scotta wrote: ↑Thu Mar 04, 2021 3:48 pm I dont mind the Johnny smith one - its infinitely better than carperv. The drivenation one is wank.

This. And hardly an obvious choice either. Do they only feature turbo cars?

I checked Instagram and it seems there is a Polish car page claiming to be DriveNation Magazyn which uses the url: instagram.com/drivenation and says 'since 2015'.

There's also '/drivenationuk', for a company called Drive Nation Limited which was incorporated in April 2018.

I can't be sure but it looks like the url used by Prosser and Frankel was '/drivenation_' - the underscore should have rung alarm bells when they started, surely? I've checked back and DN launched on Instagram on 16 July 2018.

Maybe they should have resurrected drivers republic

Well I thought Drive Nation was a crap name too but I just got used to it after a while. I expect I'll get used to The Intercooler after a while as well.

scotta wrote: ↑Thu Mar 04, 2021 3:48 pm I dont mind the Johnny smith one - its infinitely better than carperv. The drivenation one is wank.

What he said!!

I thought The Late Brake Show was a really good name, but frankly Jonny could call it "Gay Bad Cat Aids Appreciation Show" and I'd still watch his content because it's bloody well done and he's a very nice chap.

CarPervert was upsetting the youtube algorithm I think.

I did think DriveNation name switch was a bit odd. I honestly didn't think it would last but the format is pretty decent actually - short sharp reviews with a smattering of pics. I've enjoyed it.

Yes I agree DNs new name is terrible

They're all doing it wrong - clearly the recipe for success is to take your own name and simply stick " 's garage " after it...

GG. wrote: ↑Fri Mar 05, 2021 9:37 am They're all doing it wrong - clearly the recipe for success is to take your own name and simply stick " 's garage " after it...

Or Farm...