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Re: Porsche's finances
Posted: Tue Nov 18, 2025 2:17 pm
by Ascender
I see Shmeeeee has done a long piece on the market and how the bubble is bursting all over the place for every brand. Which I guess is just common sense, but does make you wonder about where this is going to end up for companies like Ferrari in particular.
He also makes the point that apparently nobody could really see depreciation of sports cars before Facebook, Instagram, Tik Tok etc. Umm...
Its kind of like the Premier League thinking they invented football and nothing before them counts for anything.
Re: Porsche's finances
Posted: Tue Nov 18, 2025 2:27 pm
by mik
Ascender wrote: Tue Nov 18, 2025 2:17 pm
I see Shmeeeee has done a long piece on the market and how the bubble is bursting all over the place for every brand.
That popped up on my feed. But I couldn't face watching him..... so your summary will have to do.
Re: Porsche's finances
Posted: Tue Nov 18, 2025 2:35 pm
by Jobbo
Ascender wrote: Tue Nov 18, 2025 2:17 pm
He also makes the point that apparently nobody could really see depreciation of sports cars before Facebook, Instagram, Tik Tok etc. Umm...

I remember my dad having a budget up to about £20k for a company car in 1988. He decided between a Jag XJ and a Saab 9000 in the end (and went for the Saab) but I lobbied him to get a Lambo Miura because they were the same price. I think that was before the big crash in used values as well.
Re: Porsche's finances
Posted: Tue Nov 18, 2025 2:38 pm
by Mito Man
Remember the old stories of people buying old Bugattis for scrap value and racing them round grass tracks. I’ve held off buying anything and am ready to pick up the hyper car trinity for £5000. Cash.
Re: Porsche's finances
Posted: Tue Nov 18, 2025 8:39 pm
by integrale_evo
Not in supercar territory, but I’ve noticed more examples of certain more rare / specialist cars for sale in the last month or so than I have for years. Does finally feel like a bit of a realignment is coming.
Re: Porsche's finances
Posted: Tue Nov 18, 2025 10:14 pm
by GG.
Ascender wrote: Tue Nov 18, 2025 2:17 pm
I see Shmeeeee has done a long piece on the market and how the bubble is bursting all over the place for every brand. Which I guess is just common sense, but does make you wonder about where this is going to end up for companies like Ferrari in particular.
He also makes the point that apparently nobody could really see depreciation of sports cars before Facebook, Instagram, Tik Tok etc. Umm...
Its kind of like the Premier League thinking they invented football and nothing before them counts for anything.
I've only watched part of it so far but a factor he noted was the very wealthy leaving the UK which obviously has a hugely outsized effect at that level of the market.
Before Rich pops up to say its all a myth, Ferrari have come out publicly and stated that's the case and they've restricted supply as a result to prop up prices...
https://www.theguardian.com/business/20 ... ax-changes
Annoyingly it really only seems to really affect stuff >200k up. 100k-200k market for already depreciated cars is not affected. I regularly monitor 458, F12 and 812 prices and they haven't moved at all.
Re: Porsche's finances
Posted: Wed Nov 19, 2025 7:58 am
by Jobbo
GG. wrote: Tue Nov 18, 2025 10:14 pm
a factor he noted was the very wealthy leaving the UK which obviously has a hugely outsized effect at that level of the market.
What would really tip the balance is Youtubers leaving the UK.
Re: Porsche's finances
Posted: Wed Nov 19, 2025 9:46 am
by GG.
Jobbo wrote: Wed Nov 19, 2025 7:58 am
GG. wrote: Tue Nov 18, 2025 10:14 pm
a factor he noted was the very wealthy leaving the UK which obviously has a hugely outsized effect at that level of the market.
What would really tip the balance is Youtubers leaving the UK.
Yes looking at Shmee's garage that must be right!
Re: Porsche's finances
Posted: Wed Nov 19, 2025 10:05 am
by Rich B
GG. wrote: Tue Nov 18, 2025 10:14 pm
Ascender wrote: Tue Nov 18, 2025 2:17 pm
I see Shmeeeee has done a long piece on the market and how the bubble is bursting all over the place for every brand. Which I guess is just common sense, but does make you wonder about where this is going to end up for companies like Ferrari in particular.
He also makes the point that apparently nobody could really see depreciation of sports cars before Facebook, Instagram, Tik Tok etc. Umm...
Its kind of like the Premier League thinking they invented football and nothing before them counts for anything.
I've only watched part of it so far but a factor he noted was the very wealthy leaving the UK which obviously has a hugely outsized effect at that level of the market.
Before Rich pops up to say its all a myth, Ferrari have come out publicly and stated that's the case and they've restricted supply as a result to prop up prices...
https://www.theguardian.com/business/20 ... ax-changes
Annoyingly it really only seems to really affect stuff >200k up. 100k-200k market for already depreciated cars is not affected. I regularly monitor 458, F12 and 812 prices and they haven't moved at all.
Ferrari rode the crest and sold a load of cars on excitement, but now people are remembering that front engine and 4wd Ferraris depreciate like stones.
Re: Porsche's finances
Posted: Wed Nov 19, 2025 11:53 am
by Jobbo
I've seen people saying the 550 Maranello will be the next big appreciating Ferrari but I don't see it myself - it's front-engined and that's usually the kiss of death. The 599 GTO and F12 TdF seem to be valuable but they are limited run specials so you'd need to compare a normal 599 or F12's depreciation.