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Re: Decent car YouTubes
Posted: Mon Oct 13, 2025 2:41 pm
by Zonda_
DeskJockey wrote: Mon Oct 13, 2025 2:03 pm
Zonda_ wrote: Mon Oct 13, 2025 1:53 pm
I see Mat Armstrong is trying to buy a Chiron. If he gets it, which seems unlikely given Bugattis restrictions, I can’t see where his channel could go from there.
Into bankruptcy proceedings?
It’s obviously being funded from somewhere, I doubt he’s earning enough to be able to spunk a couple of million on a potentially scrap car.
Re: Decent car YouTubes
Posted: Mon Oct 13, 2025 2:49 pm
by DeskJockey
Zonda_ wrote: Mon Oct 13, 2025 2:41 pm
DeskJockey wrote: Mon Oct 13, 2025 2:03 pm
Zonda_ wrote: Mon Oct 13, 2025 1:53 pm
I see Mat Armstrong is trying to buy a Chiron. If he gets it, which seems unlikely given Bugattis restrictions, I can’t see where his channel could go from there.
Into bankruptcy proceedings?
It’s obviously being funded from somewhere, I doubt he’s earning enough to be able to spunk a couple of million on a potentially scrap car.
No idea, but his two YouTube channels have about 7.5m subscribers and a billion views between them. Add Instagram, merch and sponsored videos/Patreon (if he does them) into that. That'll come to something. And he might be financing the cars hoping to clear a profit at the end. ISTR that was how Tavarish did some of his more expensive builds.
Re: Decent car YouTubes
Posted: Mon Oct 13, 2025 3:41 pm
by Simon
I don't think there are any shenanigans, he's just doing incredibly well from his channel/merch etc. He works hard at it so good luck to him. I watch every Sunday after putting my daughter down.
Re: Decent car YouTubes
Posted: Mon Oct 13, 2025 4:05 pm
by Gavster
His videos have a combined 31 million views in the last 30 days across his two channels which is probably in the region of £150k ad revenue, plus each brand integration would be paying something like £20k per video for two videos per month. So that's around £200k a month, plus all the other income streams he's got including High Speed Competitions, he's definitely bringing in a huge amount each year.
Re: Decent car YouTubes
Posted: Mon Oct 13, 2025 9:17 pm
by Jobbo
He’s got some overheads though. A team of people to pay for a start.