SSO Blog: Aston Martin, Ferrari & McLaren's Challenges

[SSO]

Just posted a new article on the Challenges Aston Martin, Ferrari, and McLaren now face:

https://karenable.com/aston-martin-ferr ... hallenges/

Comments?

[dinny_g]

Very interesting view on things SSO..

[RobYob]

Interesting read, worrying times at Gaydon, plenty of mates took refuge there from the disastrous Jean Marc Gale years at Lotus.

The Aston Martin IPO's due dilligence must've stunk to high heaven though surely? Or is it that simply the expected level of risk in these things?

[SSO]

Interesting read, worrying times at Gaydon, plenty of mates took refuge there from the disastrous Jean Marc Gale years at Lotus.

The Aston Martin IPO's due dilligence must've stunk to high heaven though surely? Or is it that simply the expected level of risk in these things?

It's hard to say on the due diligence. My guess is people ignored a lot of things they didn't want to hear. Most of Aston's wounds are self inflicted.

[NotoriousREV]

I kind of hope you’re right about Stroll’s plans for AM. I just don’t feel they really have much of a direction, otherwise.

[RobYob]

I kind of hope you’re right about Stroll’s plans for AM. I just don’t feel they really have much of a direction, otherwise.

The conversion of a car brand to a luxury goods brand is awefully reminiscent of the Bahar plan for Lotus... Let's hope execution is significantly better!

[NotoriousREV]

I kind of hope you’re right about Stroll’s plans for AM. I just don’t feel they really have much of a direction, otherwise.

The conversion of a car brand to a luxury goods brand is awefully reminiscent of the Bahar plan for Lotus... Let's hope execution is significantly better!

I guess the difference here is concentrating on 3 specific models rather than trying to launch an entire range of really weird niche stuff in 3 weeks.

[SSO]

I kind of hope you’re right about Stroll’s plans for AM. I just don’t feel they really have much of a direction, otherwise.

The conversion of a car brand to a luxury goods brand is awefully reminiscent of the Bahar plan for Lotus... Let's hope execution is significantly better!

Good news.....it could not possibly be worse.

[RobYob]

I kind of hope you’re right about Stroll’s plans for AM. I just don’t feel they really have much of a direction, otherwise.

The conversion of a car brand to a luxury goods brand is awefully reminiscent of the Bahar plan for Lotus... Let's hope execution is significantly better!

Good news.....it could not possibly be worse.

Yup, did you ever meet crazy Dany SSO?

[SSO]

The conversion of a car brand to a luxury goods brand is awefully reminiscent of the Bahar plan for Lotus... Let's hope execution is significantly better!

Good news.....it could not possibly be worse.

Yup, did you ever meet crazy Dany SSO?

I did, when he was at Ferrari and the meeting was about my disagreement with his ideas on the Challenge / Fiorano racing program. He made a complete mess of things and then left.

[Beany]

Pretty much sounds like his modus operandi.

He must have done some good, somewhere, at some point to keep landing these roles?

[SSO]

Pretty much sounds like his modus operandi.

He must have done some good, somewhere, at some point to keep landing these roles?

None that I could ever find any evidence of. He had some sort of connection to Jean Todt which is how he kept landing well.